Myles Smith - Ed Sheeran Tour 2025
CLIENT: Sony Music
YEAR: 2025
TYPE: Content Creation
CREDITS
Produced by Grizzly Media
Director/Editor/Photographer Kyle Leeman
The Job
Grizzly provided comprehensive social content for Myles Smith throughout the 2025 Mathematics Ed Sheeran tour, delivering everything from polished stills and energetic tour roundups to dynamic reels that captured both backstage moments and live performance intensity; every asset was crafted to reflect Myles’ authentic voice and visual identity; witty captions, consistent colour grading, and on-brand pacing, so that each post felt like a natural extension of his personality and kept fans engaged across platforms while amplifying tour narratives and boosting interaction metrics.